Fun. It’s fun to watch. You’ll have a fun time. A very popular term you’ll see a lot of critics use in their reviews when it comes to describing the next Hollywood Blockbuster. It’s a coined phrase that has been instilled to them to pass on to us, to use that key word when others ask us about said film. A film if you watched again, you can start to see the mighty big flaws and it’s force narrative that is jammed down our throat. But we can’t call it a bad film, no we can’t have that, because the masters of Rotten Tomatoes have given it a fresh rating. Thus making our claim highly invalid, painting us as a person who just should watch a movie and not over think. Because overthinking leads to problems, you should just give in to the simplicity. Not think, truly what art is about, right?
Do not think, do not look deeper, do not be different, do not break the status quo, do not pass go. Truly what any artist thrives for.
Hollywood today has found a formula to make a simplistic film with no deeper insight and turn it into a masterpiece. How did Hollywood accomplish such great triumph? It’s a little thing called the critic.
Studios have gotten together, can I have to come up with the conclusion if you get the top critics in line and the others will follow, and it works.
Being a Critic is like being in high school, if you want to be popular you have to love what the herd loves, not what you think is good or not. I have a lot of friends who are critics, let me tell you this, Studios love pampering the fuck out of them. Food, booze, and the after party and guess what, if that critic should say some amazing things for their film, said critic will be put on that nice list for the next special screening. And that’s how it starts, a little washing of the back, a little stroke of the ego, lifted up to the pedestal, in the good grace of a few Executives who will remember or try to remember your name. Such praise can drive the average critic to a delusional state. Because you’re no longer unknown, you’re in with the cool kids. And that’s how it starts the whole brainwashing cycle.
And soon the next phase is initiated. Critics have social media, people who follow without question, people that want simple validation, who want an informed thought that didn’t come from their own mind. Because just like many on social media, people are easily conned into believing words they did not read on their own. If critics feed positivity into a film their followers will obey and feel what they’ve been told to feel.
Before you start saying ” this is nonsense critics have a cold and a duty to their readers.” Well that’s like saying every politician is honest and true because he or she has been elected to office. And if you think about it, both jobs have a lot in common. They both love the sound of their own voice, they both love to feel in power, and they both love to take things from the higher-ups. Both a slave to the corporations. Critics may not get boat loads of cash, but free shit is there bread and butter.
With this in Place Hollywood has no obligation to make smart creative works. In fact it empowers them to make substandard films. Because this has become a genre that has been widely accepted. Because we coined another phrase ” we want something light and fun for today’s Dark Times.” The oldest trick in the book. Paint anyone that wants more truth, more reality, something more deeper as a sick monster. This person that craves more is someone they paint as a joyless soul who wants to make you depressed, who wants to strip the Sunshine from your life. It’s a damn good play in killing anything that tries to take your money away, it forces others to dumb down and water their own work, just to keep with the status quo.
Such tactic is put rigorously to work with the superhero genre, get them young and and they will crave it for years to come. They won’t ask for more if that’s all they know. And it’s a sad truth, Hollywood has turned into a smash-and-grab way of life.
Mediocre brainwashing in full effect.